CREATIVE DIRECTION

FOR WHITE & WARREN

 

FW25 REBRAND - NEW YORK, ALWAYS

Roll out of White & Warren’s rebrand in collaboration with HUMAN NYC.

FW25 HOLIDAY CAMPAIGN

Photoshoot concept + production for FW25 Holiday campaign.

CLUBHOUSE COLLECTION

Lookbook editorial concept + production for Clubhouse Collection photoshoot. High-level branding for collection. Specialized website development.

Logo + Monogram Development

This logo blends refined calligraphic form with intentional simplicity. The script typeface evokes craftsmanship and personality without excess, while the pared-back “NY ’97” grounds the design in place and heritage.